Tappit Shortlisted for Best Technology for Sports Commerce at Sports Technology Awards 2020

On 11th March 2020, The STA Group announced the shortlist for the 2020 Sports Technology Awards and revealed that Tappit had been shortlisted for the Best Technology for Sports Commerce category for its cashless technology implementation at Birmingham City Football Club.


Having received hundreds of entries from 31 countries which representing 45 sports, 50 industry leaders from sports, technology and business spent approximately 25 days collectively determined which were the best. Once again, the full shortlist comprises some of sports biggest organizations as well as many of its most visionary, including F1, ASICS, World Athletics, Manchester United and La Liga lining up to contest the coveted Sports Technology Awards trophies.


Rebecca Hopkins, STA Group CEO, said: ‘The range of technology showcased this year, as well as the caliber of organizations participating, has been outstanding. The Sports Technology Awards are a highly prized, internationally respected mark of excellence but this has only been achieved thanks to our amazingly knowledgeable, committed judges and the support of visionary brands across the global sector. Consequently, it is reasonable to claim that this shortlist is a comprehensive, unique and authoritative representation of what innovations are important in sport. We look forward to announcing the winners at our ceremony on June 25th at The Londoner, Leicester Square.’


Jason Thomas, Global CEO, Tappit, said: “We are extremely pleased to have been shortlisted for the prestigious award of Best Technology for Sports Commerce. Over the last year we have seen some brilliant successes and experienced exponential growth across the globe, so this nomination is a great moment of recognition for all the hard work that our team have put in. It signifies very exciting times ahead for Tappit and it’s an honour to be listed alongside such well respected, pioneering and creative brands.”


The 2020 ceremony will be held at The Londoner, London’s newest ‘super-boutique luxury hotel’ on the hugely prestigious Leicester Square – giving guests the chance to walk the red carpet at an iconic landmark. Gathering to see which brands will win are leading sports industry figures, technology visionaries and elite athletes. Tickets are available through the Group’s Global Ticketing Partner, Ticketmaster Sport, on its Universe platform.

More information about The Sports Technology Awards can be found at www.sportstechgroup.org



Editors Notes: The Sports Technology Awards is the leading global celebration of technology-led innovation across the international sports sector. Held annually as a competition to highlight outstanding advances in the industry. The Awards is run by The STA Group, judged by over 50 visionaries from sports, technology and business. Between three and seven brands are shortlisted in every category, with one outright winner being awarded in each. The Awards were first held in 2014 and now attract hundreds of entries from more than 30 countries and 50 sports. The Group is also proud to be partnered with Ticketmaster Sport, lawyers Charles Russell Speechlys, the English Institute of Sport and Capgemini.

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