What is Tappit Insights?
Tappit has always been about improving the event experience for fans, but event organisers and venues can only focus on improving the experience if they are given the tools and resources to do it. That’s why Tappit has introduced Tappit Insights, an online portal, putting the power of data in the hands of venue owners and event organisers. We are the first cashless provider that can provide this level of detail, at this level of flexibility, with this level of expertise.
What reports will I be able to see?
Tappit Insights gives Tappit’s clients immediate access to in-depth analysis of spending and behavioural trends through easy-to-read reports, including:
- An Executive Summary for instant access to sales and transaction statistics throughout the duration of the event
- An Event Analysis dashboard that maps fans’ spending behaviour over time
- A Spend Analysis dashboard that provides more granular vendor and product-level sales data.
How will I be able to use these insights?
RFID technology empowers you to understand your audience better than cash and credit card payment systems can. Through detailed and intuitive reports, you can use the analysis to save on cost, reduce overhead and get closer to your audience. See who is spending what, when and where; do a deep dive on your inventory and product offerings; evaluate your staffing allocation; personalise marketing based on previous purchasing behaviour and more. Whatever your goals are for your event, data can help you achieve them.
For some examples of how you can use insights to your advantage, check out these 14 cool things you can do with data.
How much will it cost?
Tappit Insights is available to all Tappit clients. With the expert support from the Tappit team we make sure you get the most out of the data collected from your event.
Want to see the Insight Suite in action? Get in touch with your account manager or contact us here.